{"id":5581,"date":"2022-07-22T12:42:21","date_gmt":"2022-07-22T03:42:21","guid":{"rendered":"https:\/\/lolipop.jp\/media\/?p=5581"},"modified":"2025-11-18T13:15:03","modified_gmt":"2025-11-18T04:15:03","slug":"how-to-use-google-analytics","status":"publish","type":"post","link":"https:\/\/lolipop.jp\/media\/how-to-use-google-analytics\/","title":{"rendered":"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u8a2d\u5b9a\u65b9\u6cd5\u30fb\u4f7f\u3044\u65b9\u3092\u5fb9\u5e95\u89e3\u8aac\u3010\u521d\u5fc3\u8005\u5411\u3051\u3011\ufffc"},"content":{"rendered":"\n<p>\u65e7\u578b\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u300c\u30e6\u30cb\u30d0\u30fc\u30b5\u30eb\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff08UA\uff09\u300d\u3068\u547c\u3070\u308c\u30012023\u5e747\u6708\u3092\u3082\u3063\u3066\u30c7\u30fc\u30bf\u53d6\u5f97\u304c\u7d42\u4e86\u3057\u307e\u3057\u305f\u3002\u73fe\u5728\u63d0\u4f9b\u3055\u308c\u3066\u3044\u308b\u65b0\u578b\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b94 \u30d7\u30ed\u30d1\u30c6\u30a3\uff08GA4\uff09\u300d\u3068\u547c\u3070\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u65b0\u65e7Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u9055\u3044\u306f\u5206\u6790\u6027\u80fd\u306e\u5dee\u3067\u3059\u3002GA4\u3067\u306f\u3001\u6a5f\u68b0\u5b66\u7fd2\u306b\u3088\u308b\u3088\u308a\u9ad8\u5ea6\u306a\u8a08\u7b97\u3068\u7cbe\u5ea6\u306e\u9ad8\u3044\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u5206\u6790\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u307e\u305fUA\u3088\u308a\u3082\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u304c\u5f37\u5316\u3055\u308c\u3066\u304a\u308a\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u9762\u3082\u5411\u4e0a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u521d\u671f\u8a2d\u5b9a4\u30b9\u30c6\u30c3\u30d7<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/how-to-use-google-analytics1-1024x576.png\" alt=\"\" class=\"wp-image-12710\"\/><\/figure>\n\n\n\n<p>\u305d\u308c\u3067\u306f\u3001\u3055\u3063\u305d\u304fGA4\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002\u6b21\u306e4\u30b9\u30c6\u30c3\u30d7\u3067\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3059\u308b<\/li>\n\n\n\n<li>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u767b\u9332\u3059\u308b<\/li>\n\n\n\n<li>WordPress\uff08\u81ea\u8eab\u306e\u30d6\u30ed\u30b0\uff09\u306b\u8a2d\u5b9a\u3059\u308b<\/li>\n\n\n\n<li>\u30c7\u30fc\u30bf\u53d6\u5f97\u304c\u3067\u304d\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">1. Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3059\u308b<\/h3>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u767b\u9332\u3059\u308b\u306b\u306f\u3001Google\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u5fc5\u8981\u3067\u3059\u3002<br>\u307e\u305a\u306f<a href=\"https:\/\/www.google.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8<\/a>\u3078\u79fb\u52d5\u3057\u307e\u3059\u3002\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u4f5c\u6210\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u81ea\u5206\u7528\u3092\u9078\u629e\u3057\u3001\u300c\u540d\u524d\u300d\u300c\u30e6\u30fc\u30b6\u30fc\u540d\u300d\u300c\u30d1\u30b9\u30ef\u30fc\u30c9\u300d\u3092\u5165\u529b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br>\u300c\u30e6\u30fc\u30b6\u30fc\u540d\u300d\u306f\u305d\u306e\u307e\u307e\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u96fb\u8a71\u756a\u53f7\u3092\u5165\u529b\u3057\u3001\u96fb\u8a71\u756a\u53f7\u8a8d\u8a3c\u3092\u884c\u3044\u307e\u3059\u3002<br>SMS\u306b\u8a8d\u8a3c\u30b3\u30fc\u30c9\u304c\u5c4a\u304d\u307e\u3059\u306e\u3067\u5165\u529b\u3057\u300c\u78ba\u8a8d\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u300c\u57fa\u672c\u60c5\u5831\u300d\u300c\u518d\u8a2d\u5b9a\u7528\u306e\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u300d\u3092\u5165\u529b\u3057\u6b21\u3078\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u5229\u7528\u898f\u7d04\u3092\u78ba\u8a8d\u5f8c\u3001\u554f\u984c\u306a\u3051\u308c\u3070\u540c\u610f\u3059\u308b\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0a\u3067Google\u30a2\u30ab\u30a6\u30f3\u30c8\u4f5c\u6210\u306f\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"goto\">2. Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u767b\u9332\u3059\u308b<\/h3>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u958b\u8a2d\u3057\u307e\u3059\u3002Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u767b\u9332\u30da\u30fc\u30b8\u306b\u79fb\u52d5\u3057\u300c\u6e2c\u5b9a\u3092\u958b\u59cb\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><img decoding=\"async\" width=\"1024\" height=\"538\" class=\"alignnone size-large wp-image-5582\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image001-1024x538.png\" alt=\"\"><\/p>\n\n\n\n<p>\u300c\u65b0\u3057\u3044\u30a2\u30ab\u30a6\u30f3\u30c8\u540d\u300d\u3092\u5165\u529b\u3057\u307e\u3059\u3002\u81ea\u5206\u81ea\u8eab\u304c\u3069\u306e\u30b5\u30a4\u30c8\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306a\u306e\u304b\u304c\u5206\u304b\u308b\u540d\u524d\u3067\u3042\u308c\u3070OK\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u300c\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u30c7\u30fc\u30bf\u5171\u6709\u8a2d\u5b9a\u300d\u306f\u8aac\u660e\u3092\u8aad\u307f\u3001\u7279\u306b\u4e0d\u8981\u3060\u3068\u611f\u3058\u308b\u3082\u306e\u304c\u306a\u3051\u308c\u3070\u30c1\u30a7\u30c3\u30af\u30de\u30fc\u30af\u3092\u5165\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"522\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image003-1024x522.png\" alt=\"\" class=\"wp-image-5583\"\/><\/figure>\n\n\n\n<p>\u7d9a\u3044\u3066\u3001\u3069\u306e\u30b5\u30a4\u30c8\u306eGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u304b\u304c\u5206\u304b\u308b\u3088\u3046\u306b\u4efb\u610f\u306e\u300c\u30d7\u30ed\u30d1\u30c6\u30a3\u540d\u300d\u3092\u5165\u529b\u3057\u307e\u3059\u3002<br>\u300c\u30ec\u30dd\u30fc\u30c8\u306e\u30bf\u30a4\u30e0\u30be\u30fc\u30f3\u300d\u3092\u65e5\u672c\u306b\u8a2d\u5b9a\u3057\u300c\u901a\u8ca8\u300d\u3092\u65e5\u672c\u5186\u306b\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"535\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/10\/ga-3-1024x535.png\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u8a2d\u5b9a\" class=\"wp-image-11978\"\/><\/figure>\n\n\n\n<p>\u6b21\u306b\u300c\u30d3\u30b8\u30cd\u30b9\u60c5\u5831\u300d\u306e\u8a72\u5f53\u3059\u308b\u9805\u76ee\u3092\u9078\u629e\u3057\u4f5c\u6210\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<br>\u500b\u4eba\u30d6\u30ed\u30b0\u306e\u5834\u5408\u306f\u300c\u5c0f\u898f\u6a21 \u5f93\u696d\u54e1\u65701\u301c10\u540d\u300d\u3092\u9078\u629e\u3057\u3066\u304a\u3051\u3070\u554f\u984c\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"573\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/10\/ga-4-1024x573.png\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u8a2d\u5b9a\" class=\"wp-image-11979\"\/><\/figure>\n\n\n\n<p>\u7d9a\u3044\u3066\u3001\u30d3\u30b8\u30cd\u30b9\u306e\u76ee\u6a19\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"638\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/10\/ga-5-1024x638.png\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u8a2d\u5b9a\" class=\"wp-image-11980\"\/><\/figure>\n\n\n\n<p>\u7d9a\u3044\u3066\u8868\u793a\u3055\u308c\u308b\u5229\u7528\u898f\u7d04\u3092\u78ba\u8a8d\u3057\u3001\u554f\u984c\u306a\u3051\u308c\u3070\u300c\u540c\u610f\u3059\u308b\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6700\u5f8c\u306b\u3001\u30c7\u30fc\u30bf\u3092\u53ce\u96c6\u3059\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"468\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/10\/ga-7-1024x468.png\" alt=\"Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u8a2d\u5b9a\" class=\"wp-image-11982\"\/><\/figure>\n\n\n\n<p>\u3053\u308c\u3067Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u958b\u8a2d\u306f\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. WordPress\uff08\u81ea\u8eab\u306e\u30d6\u30ed\u30b0\uff09\u306b\u8a2d\u5b9a\u3059\u308b<\/h3>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092WordPress\u306b\u8a2d\u5b9a\u3059\u308b\u306b\u306f\u3001WordPress\u5074\u306e\u8a2d\u5b9a\u304c\u5fc5\u8981\u3067\u3059\u3002\u4eca\u56de\u306f\u3082\u3063\u3068\u3082\u7c21\u5358\u306a\u300cSite Kit by Google\u300d\u3068\u3044\u3046\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u4f7f\u3063\u3066Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3068WordPress\u3092\u7d10\u3065\u3051\u308b\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305a\u81ea\u8eab\u306eWordPress\u306b\u300cSite Kit by Google\u300d\u306e\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u3057\u307e\u3059\u3002<br>WordPress\u306e\u300c\u30d7\u30e9\u30b0\u30a4\u30f3\u300d\uff1e\u300c\u65b0\u898f\u30d7\u30e9\u30b0\u30a4\u30f3\u3092\u8ffd\u52a0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"688\" height=\"1024\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/sitekit5-1-688x1024.png\" alt=\"\" class=\"wp-image-12559\" style=\"width:auto;height:500px\"\/><\/figure>\n\n\n\n<p>\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u691c\u7d22\u6b04\u306b\u300cSite Kit by Google\u300d\u3092\u5165\u529b\u3057\u3001\u8868\u793a\u3055\u308c\u305f\u3089\u300c\u4eca\u3059\u3050\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u300d\uff1e\u300c\u6709\u52b9\u5316\u300d\u3092\u9078\u629e\u3059\u308b\u3068\u30d7\u30e9\u30b0\u30a4\u30f3\u306e\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u306f\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"475\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/sitekit2-1024x475.png\" alt=\"\" class=\"wp-image-12555\"\/><\/figure>\n\n\n\n<p>\u300c\u30d7\u30e9\u30b0\u30a4\u30f3\u300d\uff1e\u300c\u30a4\u30f3\u30b9\u30c8\u30fc\u30eb\u6e08\u307f\u30d7\u30e9\u30b0\u30a4\u30f3\u300d\u306b\u300cSite Kit by Google\u300d\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u300c\u30bb\u30c3\u30c8\u30a2\u30c3\u30d7\u3092\u958b\u59cb\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"230\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/sitekit3-1024x230.png\" alt=\"\" class=\"wp-image-12556\"\/><\/figure>\n\n\n\n<p>\u300cGoogle\u3067\u30ed\u30b0\u30a4\u30f3\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u30b5\u30a4\u30f3\u30a4\u30f3\u3059\u308b\u753b\u9762\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u300cGoogle\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u30ed\u30b0\u30a4\u30f3\u300d\u30dc\u30bf\u30f3\u3092\u62bc\u3057\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u767b\u9332\u3057\u305f\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"582\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/sitekit4-1024x582.png\" alt=\"\" class=\"wp-image-12557\"\/><\/figure>\n\n\n\n<p>\u7d9a\u3044\u3066\u3001Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3078\u306e\u30a2\u30af\u30bb\u30b9\u3092\u8a31\u53ef\u3059\u308b\u753b\u9762\u304c\u8868\u793a\u3055\u308c\u308b\u306e\u3067\u3001\u300cSite kit\u304c\u30a2\u30af\u30bb\u30b9\u3067\u304d\u308b\u60c5\u5831\u300d\u3092\u9078\u629e\u3057\u305f\u3089\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092WordPress\u306b\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5\u306f\u4ee5\u4e0b\u306e\u8a18\u4e8b\u3067\u3082\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u308b\u306e\u3067\u305c\u3072\u30c1\u30a7\u30c3\u30af\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\r\n\t\t\t<div class=\"sitecard\">\r\n\t\t\t\t<div class=\"sitecard__subtitle\">\u95a2\u9023\u8a18\u4e8b<\/div>\r\n\t\t\t\t<div class=\"sitecard__contents\">\r\n\t\t\t\t\t<div class=\"heading heading-secondary\"><a href=\"https:\/\/lolipop.jp\/media\/how-to-set-google-analytics\/\" target=\"_self\">\u3010\u7c21\u5358\u306b\u89e3\u8aac\u3011Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092WordPress\u306b\u8a2d\u5b9a\u3059\u308b\u65b9\u6cd5<\/a><\/div>\r\n\t\t\t\t\t<p class=\"phrase phrase-tertiary\">\nWordPress\u306e\u96c6\u5ba2\u30fb\u58f2\u4e0a\u30a2\u30c3\u30d7\u306b\u306f\u3001\u8a2a\u554f\u8005\uff08\u30e6\u30fc\u30b6\u30fc\uff09\u306e\u5206\u6790\u304c\u5fc5\u9808\u3068\u306a\u308a\u307e\u3059\u3002\u81ea\u5206\u306eWeb\u30b5\u30a4\u30c8\u3092\u898b\u3066\u3044\u308b\u4eba\u3092\u5206\u6790\u3059\u308b\u306e\u306b\u304a\u3059\u3059\u3081\u306a\u306e\u304c\u300cGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u300d\u3067\u3059\u3002\n\n\n\n\u306a\u304a\u30012023\u5e74\u306bGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u65e7\u30d0\u30fc[\u2026]<\/p>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<div class=\"eyecatch eyecatch-11\"><a class=\"eyecatch__link eyecatch__link-mask\" href=\"https:\/\/lolipop.jp\/media\/how-to-set-google-analytics\/\" target=\"_self\"><img decoding=\"async\" width=\"375\" height=\"201\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/how-to-set-google-analytics-eyecatch-375x201.png\" class=\"attachment-icatch375 size-icatch375 wp-post-image\" alt=\"\" \/><\/a><\/div>\r\n\t\t\t<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">4. \u30c7\u30fc\u30bf\u53d6\u5f97\u304c\u3067\u304d\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b<\/h3>\n\n\n\n<p>\u8a2d\u5b9a\u304c\u5b8c\u4e86\u3057\u305f\u3089\u3001\u6b63\u5e38\u306b\u30c7\u30fc\u30bf\u304c\u53d6\u5f97\u3067\u304d\u3066\u3044\u308b\u304b\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u81ea\u5206\u306ePC\u3084\u30b9\u30de\u30db\u3067\u89e3\u6790\u3059\u308b\u30b5\u30a4\u30c8\u306b\u5165\u3063\u305f\u72b6\u614b\u3067\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u300c\u30ec\u30dd\u30fc\u30c8\u300d\uff1e\u300c\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306e\u6982\u8981\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"300\" height=\"240\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image031-300x240.png\" alt=\"\" class=\"wp-image-5597\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"300\" height=\"121\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image033-300x121.png\" alt=\"\" class=\"wp-image-5598\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>\u904e\u53bb30\u5206\u306e\u30c7\u30d0\u30a4\u30b9\u30ab\u30c6\u30b4\u30ea<\/strong>\u3068\u3044\u3046\u7b87\u6240\u306b1\u4ee5\u4e0a\u306e\u6570\u5b57\u304c\u8868\u793a\u3055\u308c\u3066\u3044\u308c\u3070\u6b63\u5e38\u306b\u8a08\u6e2c\u3067\u304d\u3066\u3044\u308b\u72b6\u614b\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u521d\u671f\u8a2d\u5b9a\u5f8c\u306b\u3084\u308b\u3079\u304d3\u3064\u306e\u8a2d\u5b9a<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/how-to-use-google-analytics2-1024x576.png\" alt=\"\" class=\"wp-image-12711\"\/><\/figure>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u304c\u6b63\u5e38\u306b\u8a2d\u5b9a\u3067\u304d\u305f\u3089\u4ee5\u4e0b\u306e3\u3064\u306e\u8a2d\u5b9a\u3092\u3057\u307e\u3059\u3002\u3053\u308c\u3089\u3092\u3084\u3063\u3066\u304a\u304f\u3068\u5206\u6790\u306e\u7cbe\u5ea6\u304c\u9ad8\u307e\u308a\u307e\u3059\u306e\u3067\u305c\u3072\u3084\u3063\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u81ea\u5206\u306e\u30a2\u30af\u30bb\u30b9\uff08IP\u30a2\u30c9\u30ec\u30b9\uff09\u3092\u9664\u5916\u3059\u308b<\/li>\n\n\n\n<li>\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u3092\u78ba\u8a8d\u3059\u308b<\/li>\n\n\n\n<li>Google\u30b7\u30b0\u30ca\u30eb\u3092\u8a2d\u5b9a\u3059\u308b<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u81ea\u5206\u306e\u30a2\u30af\u30bb\u30b9\uff08IP\u30a2\u30c9\u30ec\u30b9\uff09\u3092\u9664\u5916\u3059\u308b<\/h3>\n\n\n\n<p>\u81ea\u5206\u306e\u30a2\u30af\u30bb\u30b9\uff08IP\u30a2\u30c9\u30ec\u30b9\uff09\u3092Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u5206\u6790\u304b\u3089\u9664\u5916\u3057\u307e\u3057\u3087\u3046\u3002IP\u30a2\u30c9\u30ec\u30b9\u3068\u306fPC\u3084\u30b9\u30de\u30db\u3067\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u306b\u63a5\u7d9a\u3059\u308b\u969b\u306b\u4f7f\u7528\u3059\u308b\u4f4f\u6240\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u81ea\u8eab\u306ePC\u3084\u30b9\u30de\u30db\u306eIP\u30a2\u30c9\u30ec\u30b9\u3092\u6392\u9664\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u5206\u304c\u78ba\u8a8d\u306e\u305f\u3081\u306b\u95b2\u89a7\u3057\u305f\u30c7\u30fc\u30bf\u3092\u5206\u6790\u304b\u3089\u53d6\u308a\u9664\u3051\u307e\u3059\u3002\u307e\u305aGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u300c\u7ba1\u7406\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"558\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image015-1024x558.png\" alt=\"\" class=\"wp-image-5589\"\/><\/figure>\n\n\n\n<p>\u300c\u30c7\u30fc\u30bf\u30b9\u30c8\u30ea\u30fc\u30e0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u81ea\u8eab\u306e\u30b5\u30a4\u30c8URL\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"508\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image035-1024x508.png\" alt=\"\" class=\"wp-image-5599\"\/><\/figure>\n\n\n\n<p>\u30da\u30fc\u30b8\u306e\u4e0b\u90e8\u306b\u3042\u308b\u300c\u30bf\u30b0\u8a2d\u5b9a\u3092\u884c\u3046\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"284\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga1-1024x284.png\" alt=\"\" class=\"wp-image-12665\"\/><\/figure>\n\n\n\n<p>\u300c\u3082\u3063\u3068\u898b\u308b\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u8868\u793a\u3055\u308c\u308b\u300c\u5185\u90e8\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u5b9a\u7fa9\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"335\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga2-1024x335.png\" alt=\"\" class=\"wp-image-12666\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"392\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga3-1024x392.png\" alt=\"\" class=\"wp-image-12667\"\/><\/figure>\n\n\n\n<p>\u30de\u30c3\u30c1\u30bf\u30a4\u30d7\u306f\u300cIP\u30a2\u30c9\u30ec\u30b9\u304c\u6b21\u3068\u7b49\u3057\u3044\u300d\u3092\u9078\u629e\u3057\u300c\u5024\u300d\u306b\u306fIP\u30a2\u30c9\u30ec\u30b9\u3092\u5165\u529b\u3057\u307e\u3059\u3002\u81ea\u8eab\u306eIP\u30a2\u30c9\u30ec\u30b9\u306f\u3001<a href=\"https:\/\/www.cman.jp\/network\/support\/go_access.cgi\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>CMAN<\/strong><\/a>\u306b\u30a2\u30af\u30bb\u30b9\u3057\u300c\u3042\u306a\u305f\u306e\u5229\u7528\u3057\u3066\u3044\u308bIP\u30a2\u30c9\u30ec\u30b9\u300d\u306b\u8a18\u8f09\u3055\u308c\u3066\u3044\u308b\u6570\u5b57\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4ee5\u4e0a\u3067\u81ea\u5206\u306e\u30a2\u30af\u30bb\u30b9\uff08IP\u30a2\u30c9\u30ec\u30b9\uff09\u3092\u9664\u5916\u306f\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n\n\n\n<p>IP\u30a2\u30c9\u30ec\u30b9\u306f\u7aef\u672b\u3054\u3068\uff08PC\u3084\u30b9\u30de\u30db\u3001\u30bf\u30d6\u30ec\u30c3\u30c8\u306a\u3069\uff09Wi-Fi\u3054\u3068\uff08\u81ea\u5b85\u3084\u8077\u5834\u306a\u3069\uff09\u306b\u5909\u308f\u308a\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u81ea\u5206\u306e\u30a2\u30af\u30bb\u30b9\u3092\u3059\u3079\u3066\u9664\u5916\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u7aef\u672b\u3084\u63a5\u7d9a\u3057\u3066\u3044\u308bWi-Fi\u3054\u3068\u306b\u540c\u3058\u5de5\u7a0b\u3092\u7e70\u308a\u8fd4\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u3092\u78ba\u8a8d\u3059\u308b<\/h3>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u8a2d\u5b9a\u3092\u78ba\u8a8d\u3057\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u3068\u306f\u76ee\u6a19\u306b\u3059\u308b\u6210\u679c\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u25bc\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30d8\u30eb\u30d7<br><a href=\"https:\/\/support.google.com\/analytics\/answer\/9322688\" data-type=\"link\" data-id=\"https:\/\/support.google.com\/analytics\/answer\/9322688\" target=\"_blank\" rel=\"noreferrer noopener\">[GA4]\u30a4\u30d9\u30f3\u30c8\u306b\u3064\u3044\u3066<\/a><\/p>\n\n\n\n<p>\u4f8b\u3048\u3070\u3001\u5916\u90e8\u30ea\u30f3\u30af\u306e\u30af\u30ea\u30c3\u30af\u3001\u8a18\u4e8b\u306e90\uff05\u4ee5\u4e0a\u30b9\u30af\u30ed\u30fc\u30eb\u3001SNS\u5171\u6709\u306a\u3069\u304c\u3042\u3052\u3089\u308c\u3001\u3088\u304f\u5229\u7528\u3055\u308c\u308b\u30a4\u30d9\u30f3\u30c8\u306f\u6b21\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<table class=\"has-fixed-layout\"><tbody><tr><td>\u3088\u304f\u5229\u7528\u3055\u308c\u308b\u30a4\u30d9\u30f3\u30c8\u540d<\/td><td>\u610f\u5473<\/td><td>\u30a4\u30d9\u30f3\u30c8\u306e\u7a2e\u985e<\/td><\/tr><tr><td>page_view<\/td><td>\u30da\u30fc\u30b8\u306e\u8868\u793a\u56de\u6570<\/td><td><a href=\"https:\/\/support.google.com\/analytics\/answer\/9216061\" target=\"_blank\" rel=\"noreferrer noopener\">\u62e1\u5f35\u8a08\u6e2c\u6a5f\u80fd<\/a>\u00a0\u306b\u3088\u308a\u81ea\u52d5\u53ce\u96c6<\/td><\/tr><tr><td>first_visit<\/td><td>\u521d\u56de\u8a2a\u554f\u306e\u56de\u6570<\/td><td><a href=\"https:\/\/support.google.com\/analytics\/answer\/9234069\" target=\"_blank\" rel=\"noreferrer noopener\">\u81ea\u52d5\u53ce\u96c6\u30a4\u30d9\u30f3\u30c8<\/a><\/td><\/tr><tr><td>session_start<\/td><td>\u8a2a\u554f\u3057\u305f\u56de\u6570<\/td><td><a href=\"https:\/\/support.google.com\/analytics\/answer\/9234069\" target=\"_blank\" rel=\"noreferrer noopener\">\u81ea\u52d5\u53ce\u96c6\u30a4\u30d9\u30f3\u30c8<\/a><\/td><\/tr><tr><td>scroll<\/td><td>\u30da\u30fc\u30b8\u306e\u4e0b\u90e890%\u4ee5\u4e0a\u3092\u30b9\u30af\u30ed\u30fc\u30eb\u3057\u305f\u56de\u6570<\/td><td><a href=\"https:\/\/support.google.com\/analytics\/answer\/9216061\" target=\"_blank\" rel=\"noreferrer noopener\">\u62e1\u5f35\u8a08\u6e2c\u6a5f\u80fd<\/a>\u00a0\u306b\u3088\u308a\u81ea\u52d5\u53ce\u96c6<\/td><\/tr><tr><td>click<\/td><td>\u5916\u90e8\u30ea\u30f3\u30af\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u56de\u6570<\/td><td><a href=\"https:\/\/support.google.com\/analytics\/answer\/9216061\" target=\"_blank\" rel=\"noreferrer noopener\">\u62e1\u5f35\u8a08\u6e2c\u6a5f\u80fd<\/a>\u00a0\u306b\u3088\u308a\u81ea\u52d5\u53ce\u96c6<\/td><\/tr><tr><td>view_search_result<\/td><td>\u30b5\u30a4\u30c8\u5185\u691c\u7d22\u3092\u3057\u305f\u56de\u6570<\/td><td><a href=\"https:\/\/support.google.com\/analytics\/answer\/9216061\" target=\"_blank\" rel=\"noreferrer noopener\">\u62e1\u5f35\u8a08\u6e2c\u6a5f\u80fd<\/a>\u00a0\u306b\u3088\u308a\u81ea\u52d5\u53ce\u96c6<\/td><\/tr><\/tbody><\/table>\n\n\n\n<p><a href=\"https:\/\/support.google.com\/analytics\/answer\/9234069\" data-type=\"link\" data-id=\"https:\/\/support.google.com\/analytics\/answer\/9234069\" target=\"_blank\" rel=\"noreferrer noopener\">\u81ea\u52d5\u53ce\u96c6\u30a4\u30d9\u30f3\u30c8<\/a>\u306f\u3001\u305d\u306e\u306a\u306e\u901a\u308a\u81ea\u52d5\u3067\u53ce\u96c6\u3055\u308c\u3066\u3044\u308b\u305f\u3081\u8a2d\u5b9a\u306f\u4e0d\u8981\u3067\u3059\u304c\u3001<a href=\"https:\/\/support.google.com\/analytics\/answer\/9216061\" data-type=\"link\" data-id=\"https:\/\/support.google.com\/analytics\/answer\/9216061\" target=\"_blank\" rel=\"noreferrer noopener\">\u62e1\u5f35\u8a08\u6e2c\u6a5f\u80fd\u30a4\u30d9\u30f3\u30c8<\/a>\u306f\u3001\u62e1\u5f35\u8a08\u6e2c\u6a5f\u80fd\u3092\u6709\u52b9\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6709\u52b9\u306b\u3059\u308b\u5834\u5408\u306f\u3001Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u300c\u7ba1\u7406\u300d\uff1e\u300c\u30c7\u30fc\u30bf\u30b9\u30c8\u30ea\u30fc\u30e0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"508\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/id2-1024x508.png\" alt=\"\" class=\"wp-image-12568\"\/><\/figure>\n\n\n\n<p>\u81ea\u8eab\u306e\u30b5\u30a4\u30c8URL\u3092\u30af\u30ea\u30c3\u30af\u3057\u3001\u8868\u793a\u3055\u308c\u305f\u753b\u9762\u3067\u300c\u62e1\u5f35\u8a08\u6e2c\u6a5f\u80fd\u300d\u3092\u6709\u52b9\u72b6\u614b\u306b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"857\" height=\"162\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga4_1.png\" alt=\"\" class=\"wp-image-12701\"\/><\/figure>\n\n\n\n<p>\u305d\u306e\u4ed6\u3001<a href=\"https:\/\/support.google.com\/analytics\/answer\/9267735\" data-type=\"link\" data-id=\"https:\/\/support.google.com\/analytics\/answer\/9267735\" target=\"_blank\" rel=\"noreferrer noopener\">\u63a8\u5968\u30a4\u30d9\u30f3\u30c8<\/a>\u3084<a href=\"https:\/\/support.google.com\/analytics\/answer\/12229021\" data-type=\"link\" data-id=\"https:\/\/support.google.com\/analytics\/answer\/12229021\" target=\"_blank\" rel=\"noreferrer noopener\">\u30ab\u30b9\u30bf\u30e0\u30a4\u30d9\u30f3\u30c8<\/a>\u306a\u3069\u624b\u52d5\u3067\u8a2d\u5b9a\u3059\u308b\u30a4\u30d9\u30f3\u30c8\u3082\u3042\u308a\u307e\u3059\u3002<br>\u3088\u308a\u6df1\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u307e\u305a\u306fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u516c\u5f0f\u306e\u30d8\u30eb\u30d7\u3092\u3054\u53c2\u7167\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Google\u30b7\u30b0\u30ca\u30eb\u3092\u8a2d\u5b9a\u3059\u308b<\/h3>\n\n\n\n<p>Google\u30b7\u30b0\u30ca\u30eb\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u3088\u308aGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u5206\u6790\u306e\u7cbe\u5ea6\u3092\u4e0a\u3052\u3089\u308c\u307e\u3059\u3002Google\u30b7\u30b0\u30ca\u30eb\u3092\u8a2d\u5b9a\u3059\u308b\u3068\u3001\u540c\u3058\u30e6\u30fc\u30b6\u30fc\u304cPC\u3084\u30b9\u30de\u30db\u306a\u3069\u5225\u306e\u7aef\u672b\u3067\u30a2\u30af\u30bb\u30b9\u3057\u3066\u3082\u540c\u3058\u30e6\u30fc\u30b6\u30fc\u306a\u3089\u540c\u3058\u30e6\u30fc\u30b6\u30fc\u3068\u3057\u3066\u8a08\u6e2c\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u3088\u308a\u6b63\u78ba\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u30a2\u30af\u30bb\u30b9\u6570\u3092\u6e2c\u5b9a\u3067\u304d\u307e\u3059\u3002Google\u30b7\u30b0\u30ca\u30eb\u306e\u8a2d\u5b9a\u65b9\u6cd5\u3092\u9806\u756a\u306b\u89e3\u8aac\u3057\u3066\u3044\u304f\u306e\u3067\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<p>\u307e\u305aGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306b\u30ed\u30b0\u30a4\u30f3\u3057\u5de6\u4e0b\u306e\u300c\u7ba1\u7406\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"558\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image015-1024x558.png\" alt=\"\" class=\"wp-image-5589\"\/><\/figure>\n\n\n\n<p>\u300c\u30c7\u30fc\u30bf\u53ce\u96c6\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"508\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga4-1024x508.png\" alt=\"\" class=\"wp-image-12670\"\/><\/figure>\n\n\n\n<p>\u53f3\u4e0a\u306e\u30dc\u30bf\u30f3\u3092\u300c\u6709\u52b9\u300d\u72b6\u614b\u306b\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1049\" height=\"323\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga4_2.png\" alt=\"\" class=\"wp-image-12702\"\/><\/figure>\n\n\n\n<p>\u4ee5\u4e0a\u3067Google\u30b7\u30b0\u30ca\u30eb\u306e\u8a2d\u5b9a\u306f\u5b8c\u4e86\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u5206\u6790\u306e\u898b\u65b9<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/how-to-use-google-analytics3-1024x576.png\" alt=\"\" class=\"wp-image-12712\"\/><\/figure>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u5206\u6790\u306e\u898b\u65b9\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<br>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u9805\u76ee\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002\u305d\u308c\u305e\u308c\u9806\u756a\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u30a2\u30af\u30bb\u30b9\u6570<\/li>\n\n\n\n<li>\u30e6\u30fc\u30b6\u30fc\u306e\u6d41\u5165\u7d4c\u8def<\/li>\n\n\n\n<li>\u30b5\u30a4\u30c8\u5185\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5<\/li>\n\n\n\n<li>\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027<\/li>\n\n\n\n<li>\u30a4\u30d9\u30f3\u30c8\u306e\u9054\u6210\u72b6\u6cc1<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u30a2\u30af\u30bb\u30b9\u6570<\/h3>\n\n\n\n<p>\u30e6\u30fc\u30b6\u30fc\u6570\u3084\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u6570\u306a\u3069\u306e\u30b5\u30a4\u30c8\u3078\u306e\u30a2\u30af\u30bb\u30b9\u6570\u3092\u78ba\u8a8d\u3059\u308b\u306b\u306fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u300c\u30ec\u30dd\u30fc\u30c8\u300d\uff1e\u300c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u300d\uff1e\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"320\" height=\"474\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga7.png\" alt=\"\" class=\"wp-image-12687\"\/><\/figure>\n\n\n\n<p>\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u3067\u306f\u30da\u30fc\u30b8\u30d3\u30e5\u30fc\u3084\u30e6\u30fc\u30b6\u30fc\u6570\u3092\u4e00\u76ee\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002\u53f3\u4e0a\u306b\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u65e5\u6642\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u7279\u5b9a\u306e\u671f\u9593\u306e\u30a2\u30af\u30bb\u30b9\u6570\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. \u30e6\u30fc\u30b6\u30fc\u306e\u6d41\u5165\u7d4c\u8def<\/h3>\n\n\n\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u6d41\u5165\u7d4c\u8def\u3092\u78ba\u8a8d\u3059\u308b\u306b\u306fGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u300c\u30ec\u30dd\u30fc\u30c8\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u300c\u96c6\u5ba2\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"327\" height=\"412\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga8.png\" alt=\"\" class=\"wp-image-12690\"\/><\/figure>\n\n\n\n<p>\u305d\u306e\u4e2d\u306e\u300c\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u7372\u5f97\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001Organic Search\uff08\u81ea\u7136\u691c\u7d22\uff09\u30fbAffiliates\uff08\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\uff09\u30fbDirect\uff08\u76f4\u63a5\uff09\u306a\u3069\u306e\u3001\u3069\u306e\u30e1\u30c7\u30a3\u30a2\u3084\u5e83\u544a\u304b\u3089\u3069\u306e\u304f\u3089\u3044\u6d41\u5165\u3057\u3066\u3044\u308b\u306e\u304b\u304c\u5206\u304b\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. \u30b5\u30a4\u30c8\u5185\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5<\/h3>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3067\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u30b5\u30a4\u30c8\u5185\u884c\u52d5\u304c\u5206\u304b\u308a\u307e\u3059\u3002\u3069\u306e\u8a18\u4e8b\u3092\u898b\u305f\u5f8c\u306b\u3069\u306e\u8a18\u4e8b\u306b\u9077\u79fb\u3057\u3066\u3044\u308b\u306e\u304b\u3092\u898b\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30b5\u30a4\u30c8\u5185\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u306f\u3001\u63a2\u7d22\u30ec\u30dd\u30fc\u30c8\u3067\u300c\u7d4c\u8def\u5206\u6790\u300d\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<br>\u624b\u9806\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u307e\u305aGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u5de6\u306b\u3042\u308b\u300c\u63a2\u7d22\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><img decoding=\"async\" width=\"740\" height=\"462\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image047.png\" alt=\"\" class=\"wp-image-5605\" style=\"width:350px\"\/><\/figure>\n\n\n\n<p>\u300c\u7d4c\u8def\u30c7\u30fc\u30bf\u63a2\u7d22\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"502\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image049-1024x502.png\" alt=\"\" class=\"wp-image-5606\"\/><\/figure>\n\n\n\n<p>\u300c\u6700\u521d\u304b\u3089\u3084\u308a\u76f4\u3059\u300d\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" width=\"1024\" height=\"389\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2022\/07\/image051-1024x389.png\" alt=\"\" class=\"wp-image-5607\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>\u300c\u59cb\u70b9\u300d\u304b\u3089\u300c\u30a4\u30d9\u30f3\u30c8\u540d\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u7d9a\u3044\u3066\u3001\u300csession_start\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3057\u3087\u3046\u3002session_start\u3092\u9078\u629e\u3059\u308b\u3053\u3068\u3067\u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u305f\u30bf\u30a4\u30df\u30f3\u30b0\u304b\u3089\u8a08\u6e2c\u3092\u30b9\u30bf\u30fc\u30c8\u3057\u3066\u304f\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u7d9a\u3044\u3066\u3001\u300c\u30a4\u30d9\u30f3\u30c8\u540d\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u300c\u30da\u30fc\u30b8\u30bf\u30a4\u30c8\u30eb\u3068\u30b9\u30af\u30ea\u30fc\u30f3\u540d\u300d\u3092\u9078\u629e\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u308c\u3067\u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u306e\u8a18\u4e8b\u3092\u3069\u306e\u3088\u3046\u306b\u898b\u3066\u3044\u308b\u304b\u304c\u5206\u304b\u308a\u307e\u3059\u3002<br>\u3055\u3089\u306b\u7d4c\u8def\u304c\u898b\u305f\u3044\u5834\u5408\u306f\u305d\u308c\u305e\u308c\u306e\u30da\u30fc\u30b8\u30bf\u30a4\u30c8\u30eb\u3092\u30af\u30ea\u30c3\u30af\u3059\u308c\u3070\u3055\u3089\u306b\u7d30\u304b\u3044\u7d4c\u8def\u304c\u78ba\u8a8d\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">4. \u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027<\/h4>\n\n\n\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3092\u78ba\u8a8d\u3059\u308b\u306b\u306f\u300c\u30ec\u30dd\u30fc\u30c8\u300d\uff1e\u300c\u30e6\u30fc\u30b6\u30fc\u5c5e\u6027\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"319\" height=\"222\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga9.png\" alt=\"\" class=\"wp-image-12693\"\/><\/figure>\n\n\n\n<p>\u300c\u6982\u8981\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u56fd\u3084\u5e02\u533a\u753a\u6751\u3001\u5e74\u9f62\u306a\u3069\u306e\u30e6\u30fc\u30b6\u30fc\u5c5e\u6027\u3092\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. \u30a4\u30d9\u30f3\u30c8\u306e\u9054\u6210\u72b6\u6cc1<\/h3>\n\n\n\n<p>\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3092\u78ba\u8a8d\u3059\u308b\u306b\u306f\u300c\u30ec\u30dd\u30fc\u30c8\u300d\uff1e\u300c\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u300d\uff1e\u300c\u30a4\u30d9\u30f3\u30c8\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"320\" height=\"474\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/ga7.png\" alt=\"\" class=\"wp-image-12687\"\/><\/figure>\n\n\n\n<p>\u30a4\u30d9\u30f3\u30c8\u3054\u3068\u306e\u4ef6\u6570\u30fb\u5909\u5316\u7387\u3092\u78ba\u8a8d\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u5206\u6790\u306e\u4f7f\u3044\u65b9<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/lolipop.jp\/media\/wp-content\/uploads\/2025\/11\/how-to-use-google-analytics4-1024x576.png\" alt=\"\" class=\"wp-image-12713\"\/><\/figure>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306f\u3046\u307e\u304f\u6d3b\u7528\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u30da\u30fc\u30b8\u306e\u95b2\u89a7\u6570\u3092\u5897\u3084\u3057\u305f\u308a\u3001CV\u6570\u3092\u5897\u3084\u3057\u305f\u308a\u3068\u3001\u52b9\u679c\u7684\u306aSEO\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5177\u4f53\u7684\u306bGoogle\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u304b\u3089\u308f\u304b\u308b\u30c7\u30fc\u30bf\u3092\u4f7f\u3046\u3053\u3068\u3067\u3001\u5f97\u3089\u308c\u308b\u52b9\u679c\u3084\u6d3b\u7528\u65b9\u6cd5\u306f\u6b21\u306e2\u3064\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>\u8a18\u4e8b\u306e\u8cea\u3092\u6539\u5584\u3057\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u30ec\u30fc\u30c8\u3092\u4e0a\u3052\u308b<\/li>\n\n\n\n<li>\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u3092\u5143\u306b\u65bd\u7b56\u3092\u8003\u3048\u308b<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">1. \u8a18\u4e8b\u306e\u8cea\u3092\u6539\u5584\u3057CVR\u3092\u4e0a\u3052\u308b<\/h3>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306e\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u30da\u30fc\u30b8\u306e\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u30ec\u30fc\u30c8\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u30ec\u30fc\u30c8\u3068\u306f\u4ee5\u524d\u306fCVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u3068\u547c\u3070\u308c\u305f\u3082\u306e\u3067\u3001\u30da\u30fc\u30b8\u3092\u8a2a\u308c\u305f\u30e6\u30fc\u30b6\u30fc\u306e\u4e2d\u3067\u3069\u306e\u304f\u3089\u3044\u306e\u5272\u5408\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u307e\u3067\u5230\u9054\u3057\u305f\u304b\u3092\u8868\u3059\u5024\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u3068\u306f\u30e6\u30fc\u30b6\u30fc\u304c\u30da\u30fc\u30b8\u4f5c\u6210\u8005\u306e\u76ee\u7684\u3068\u3057\u3066\u3044\u308b\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u3057\u3066\u304f\u308c\u305f\u72b6\u614b\u306e\u3053\u3068\u3092\u6307\u3057\u3001\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u30f3\u306b\u3088\u3063\u3066\u58f2\u308a\u4e0a\u3052\u304c\u767a\u751f\u3059\u308b\u3088\u3046\u306b\u3057\u3066\u3044\u308b\u30da\u30fc\u30b8\u4f5c\u6210\u793e\u3082\u591a\u304f\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>Google\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u3092\u3046\u307e\u304f\u6d3b\u7528\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u30e6\u30fc\u30b6\u30fc\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u660e\u78ba\u306b\u3057\u305f\u308a\u3001\u96c6\u5ba2\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u30ec\u30fc\u30c8\u306e\u5272\u5408\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 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